Aug. 30th witnessed the opening of the 16th Chengdu International Motor Show which was held at Chengdu Century City New International Convention Centre. Jiangling Motors Co., Ltd. (“JMC”) participated in the motor show with its new Yusheng S350 to be launched soon and other dominant models, showed its confidence and strength in building automobile brand of best-in-class standard.
With the soaring development of economy, the Southwestern region has been the new engine to boost the domestic automobile consumption. Chengdu, with a reputation of “City with Third Largest Private Vehicle Occupation Rate”, is the largest automobile consumption city in this area; therefore, the automobile sales competition there is bound to be fierce. JMC always pays high attention to Southwestern market with Chengdu as its center, it keeps on promoting targeted SUV products and services to meet the consumption demand of different regions, thus, wins recognition of consumers. Insiders said that the purpose of JMC’s coming to the south with its new S350 is quite clear – to grab the largest market share in Southwestern SUV market and to realize its strategic target of transforming to be a large and comprehensive automobile manufacturer. Due to the topographic factor of Southwestern region, medium and high level diesel SUV with high efficiency and low fuel consumption were recognized more than small displacement economical vehicles. Diesel SUV has great market potential. JMC hopes that the new Yusheng S350 with advanced technology and best in the world quality and followed SUV products will bring the best value and using experience for customers in Southwestern region, and win the market ultimately.
In addition, the brand proposition and model experience of new Yusheng S350 -- “Real Man” -- gained support form a pop singer Yang Kun who endorsed it. In the meantime, new Yusheng S350 also sponsored a recently popular TV show “Zui Mei He Sheng” and became the only automobile brand partner of this program. It is learned that from Sep. 1st to Sep. 30th, if customers order the Yusheng S350 on official website, they will receive a mobile phone verification code. With this code to the local dealer, the customer will enjoy a special offer of “2,000 RMB deposit equals to 4,000 RMB in payment”. The purchaser will also have a chance to participate in the final of “Zui Mei He Sheng” and win 5,000 RMB Beijing Tourism Fund.